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Rule #1

The Simple Strategy for Successful Investing--in Only 15 Minutes a Week!

Audiobook
2 of 2 copies available
2 of 2 copies available
#1 NEW YORK TIMES BESTSELLER • “The clearest and best book out there to get you on the path to riches. This one’s special!”—Jim Cramer, host of CNBC’s Mad Money
 
“Great tools for anyone wanting to dabble in the stock market.”—USA Today
 
Phil Town is a very wealthy man, but he wasn’t always. In fact, he was living on a salary of $4,000 a year when some well-timed advice launched him down a highway of investing self-education that revealed what the true “rules” are and how to make them work in one’s favor. Chief among them, of course, is Rule #1: “Don’t lose money.” 
 
In this updated edition to the #1 national bestseller, you’ll learn more of Phil’s fresh, think-outside-the-box rules, including:
• Don’t diversify 
• Only buy a stock when it’s on sale 
Think long term—but act short term to maximize your return 
• And most of all, beat the big investors at their own game by using the tools designed for them
 
As Phil demonstrates in these pages, giant mutual funds can’t help but regress to the mean—and as we’ve all learned in recent years, that mean could be very disappointing indeed. Fortunately, Rule #1 takes readers step-by-step through a do-it-yourself process, equipping even the biggest investing-phobes with the tools they need to make quantum leaps toward financial security—regardless of where the market is headed.
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    • AudioFile Magazine
      Few investing audios spell out how to pick winning stocks as thoroughly as this one. With an engaging narrative flow, the lesson analyzes every possible way to look at publicly traded companies--how they are valued, the viability of their products or services, their competitive strength or vulnerability in various markets, their brand value, and so forth. Phil Town has a decidedly fundamentalist approach and an amazing gift when it comes to engaging an investor's personal interests when thinking about investing. His supporting arguments will sound bulletproof to both fundamentalists and traders alike. Helped immensely by Marc Cashman's vocal energy, these strategies make intuitive sense in spite of their complexity and detail. T.W. (c) AudioFile 2006, Portland, Maine
    • AudioFile Magazine
      With bulletproof arguments and statistics to back up his advice, Phil Town says you can make money choosing individual stocks that you research, understand, and love instead of letting a money manager squander your money in an under-performing fund. Though his narration is flat, there is excitement in the author's personal story and in this well-crafted lesson. With motivating clarity Town explains how to analyze every conceivable aspect of a publicly traded company--product viability, brand strength, competitive advantages and weaknesses, management, financial soundness, etc. Though his approach is decidedly fundamentalist, Town says it also will help traders--if they do their homework. An energizing lesson to wake up your inner stock-picking genius. T.W. (c) AudioFile 2006, Portland, Maine
    • Publisher's Weekly

      Starred review from January 30, 2006
      For amateur investors who admire the incredible returns produced by Benjamin Graham–Warren Buffett–style value investing but can't figure out how to replicate these billionaires' methods at home, Town's investment guide is manna from heaven. A former river-rafting guide, Town learned how to calculate such crucial numbers as Return on Investment Capital and Equity Growth Rate from "Wolf," a wealthy rafter whom Town saved from a rapid in 1980. Under Wolf's tutelage, Town learned how to turn $1,000 into $1 million in five years, but the selection of lucrative stocks took weeks of library research. In this engaging and accessible book, Town shows readers how to replicate that sort of exhaustive market research on the Internet—and shorten the research time to just a few hours per stock. Fans of The Intelligent Investor
      will recognize that Town's Rule #1
      formula—"1) Find a wonderful business, 2) Know what it's worth as a business, 3) Buy it at 50 percent off, 4) Repeat until very rich"—is a variation of Benjamin Graham's investment philosophy. (Graham and Buffett are cited heavily throughout the book.) But Town's ability to break down that philosophy into a detailed, step-by-step program that can be understood by any reader with basic math skills is unique. His chummy, reassuring tone ("If you're finding yourself already a bit overwhelmed, take a deep breath") will leave readers feeling empowered and ready to manage their money themselves.

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  • OverDrive Listen audiobook

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  • English

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